Book Club: The Compound Effect

Even though schedules can be busy and those to-do lists can go on and on, reading is a pastime that should be prioritized and embraced. But even when we do have a window of time, we often don’t know what to pick up to read! That’s why we decided to start a ttcInnovations book club! Each month, we will recommend a book from a list of our Innovators’ favorites that will contribute to personal and career growth, provide cultural and societal insight, or simply serve as some entertainment and leisure fun. So, grab a cup of steamy coffee and a cozy blanket, friends — let’s get reading!

The Compound Effect

To kick off the book club, I’d love to recommend one of my personal favorites that I recently finished on a flight across the country. Now, be prepared — if this book’s principles are implemented, they will change your life. That seems like a bold statement, but you may agree upon finishing this read. The book is called The Compound Effect by Darren Hardy. In the first pages of the book, Hardy shares his personal testimony and how he came to write The Compound Effect.

“In essence, you make your choices, and then your choices make you.” — @DARRENHARDY Click To Tweet

Essentially, the premise of the book is that the effect of every action, habit, choice, and thought is compounded over time. Depending on those actions, habits, choices, and thoughts, we will either reap the benefits of healthy choices, or be bound by the negative impacts of unhealthy choices. If you think about it, this approach can be applied to any aspect of life. Whether it be emotional health, mental growth, physical fitness, financial success — you name it, it applies! And it is always working toward your benefit or your doom.

“Small, Smart Choices + Consistency + Time = RADICAL DIFFERENCE” — @DARRENHARDY Click To Tweet

What’s great about his writing is that it is straight to the point, making it an easy read. After discussing the compound effect, Hardy walks you through making smart choices, turning those into long-term habits, gaining momentum for growth, establishing positive influences, and accelerating into success. If this is the pattern in which you live your life, it will no doubt have a ripple effect (for better or for worse!) on everyone around you.

What will really help you set this in motion within your own life are the helpful guides, quizzes, assessments, and more (those words make our heart sing here at ttcInnovations!) in the back of the book! Hardy doesn’t just want to leave you inspired, but well-equipped and able to implement these principles into your daily life to work toward success in every area.

“Since your outcomes are all a result of your moment-to-moment choices, you have incredible power to change your life by changing those choices. Step by step, day by day, your choices will shape your actions until they become habits, where practice makes them permanent.” — Darren Hardy

If you’ve already read it, hop on Twitter and let us know what the greatest takeaway from the book was for you! We’d love to hear your thoughts and success stories.

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About the Author:

Emily is a marketing professional with an affinity for bringing an authentic voice to creative words. Over the last 10+ years, Emily has assisted both small and large businesses craft their brand, grow their audience, and build community through marketing platforms. Her own writing can be found on a number of blogs relating to the industry and laced through social media accounts masked as the brand’s identity. She first joined the ttcInnovations’ family as a freelance contractor but has now settled into a the marketing department where she oversees branding, asset creation, social media initiatives, and more with her expert flair and intrapreneurial skills. Her love for craft coffee, explorative travel, and watercolor art fuel her inspiration and creativity on the job.

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